S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the importance of customer relationship management (CRM) in marketing? To ignor customer feedback and preferences To increase customer loyalty To enhance customer satisfaction and retention To eliminate competitors from the market None 2. What is the purpose of conducting competitor analysis in marketing? To identify strengths and weaknesses of competitors To increase customer satisfaction To ignore market trends and customer needs To eliminate competition from the market None 3. What is the purpose of conducting a SWOT analysis in marketing? To focus only on internal factors To ignore market trends and competitors To identify strengths, weaknesses, opportunities, and threats To reduce customer satisfaction None 4. Which of the following is a digital marketing channel? Print advertisements Billboards Social media Television None 5. Which of the following is a characteristic of successful branding? Low pricing Large product assortment High employee turnover Consistent messaging None 6. What is the role of public relations in marketing activities? Monitoring competitor prices Setting advertising budgets Managing relationships with the media and the public Conducting product demonstrations None 7. Which marketing strategy focuses on selling existing products to existing customers? Market development Market penetration Diversification Product development None 8. What is the goal of a marketing supervisor when conducting market research? To eliminate competitors from the market To decrease customer satisfaction To increase production costs To identify customer needs and preferences None 9. Which of the following is an example of direct marketing? Displaying billboards Conducting market research Sending promotional emails Hosting a trade show None 10. What is the purpose of a call-to-action (CTA) in marketing materials? To incourage customer interaction To encourage a specific action from the audience To confuse the audience To increase customer engagement None 11. What is the main objective of a marketing campaign? To eliminate competition To achieve specific marketing goals and objectives To increase production To increase customer satisfaction None 12. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Cost-plus pricing Market skimming Price bundling Market penetration None 13. Which of the following is an example of a promotional activity? Conducting customer surveys Analyzing sales data Creating a social media campaign Pricing a product None 14. What is the purpose of market segmentation in marketing? To focus on a specific target market To eliminate competition To increase the price of the product To target a broad audience None 15. What is the goal of branding in marketing? To differentiate a product or service from competitors To decrease customer loyalty To increase production costs To eliminate competition None Time's upTime is Up!