S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the main objective of a marketing campaign? To increase customer satisfaction To eliminate competition To increase production To achieve specific marketing goals and objectives None 2. What is the purpose of a call-to-action (CTA) in marketing materials? To increase customer engagement To incourage customer interaction To confuse the audience To encourage a specific action from the audience None 3. Which of the following is an example of a promotional activity? Pricing a product Conducting customer surveys Analyzing sales data Creating a social media campaign None 4. What is the purpose of conducting a SWOT analysis in marketing? To identify strengths, weaknesses, opportunities, and threats To reduce customer satisfaction To focus only on internal factors To ignore market trends and competitors None 5. Which of the following is an example of direct marketing? Hosting a trade show Sending promotional emails Conducting market research Displaying billboards None 6. What is the goal of a marketing supervisor when conducting market research? To increase production costs To identify customer needs and preferences To eliminate competitors from the market To decrease customer satisfaction None 7. Which marketing strategy focuses on selling existing products to existing customers? Diversification Market penetration Market development Product development None 8. What is the goal of branding in marketing? To increase production costs To decrease customer loyalty To differentiate a product or service from competitors To eliminate competition None 9. Which of the following is a digital marketing channel? Social media Print advertisements Television Billboards None 10. What is the importance of customer relationship management (CRM) in marketing? To increase customer loyalty To eliminate competitors from the market To ignor customer feedback and preferences To enhance customer satisfaction and retention None 11. What is the purpose of market segmentation in marketing? To focus on a specific target market To target a broad audience To eliminate competition To increase the price of the product None 12. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Market skimming Price bundling Market penetration Cost-plus pricing None 13. What is the purpose of conducting competitor analysis in marketing? To increase customer satisfaction To ignore market trends and customer needs To identify strengths and weaknesses of competitors To eliminate competition from the market None 14. What is the role of public relations in marketing activities? Managing relationships with the media and the public Setting advertising budgets Conducting product demonstrations Monitoring competitor prices None 15. Which of the following is a characteristic of successful branding? Consistent messaging High employee turnover Large product assortment Low pricing None Time's upTime is Up!