S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the purpose of conducting a SWOT analysis in marketing? To focus only on internal factors To identify strengths, weaknesses, opportunities, and threats To reduce customer satisfaction To ignore market trends and competitors None 2. What is the purpose of market segmentation in marketing? To increase the price of the product To focus on a specific target market To target a broad audience To eliminate competition None 3. What is the main objective of a marketing campaign? To achieve specific marketing goals and objectives To eliminate competition To increase production To increase customer satisfaction None 4. What is the importance of customer relationship management (CRM) in marketing? To ignor customer feedback and preferences To eliminate competitors from the market To enhance customer satisfaction and retention To increase customer loyalty None 5. Which marketing strategy focuses on selling existing products to existing customers? Market development Product development Market penetration Diversification None 6. Which of the following is a characteristic of successful branding? Low pricing Large product assortment Consistent messaging High employee turnover None 7. What is the purpose of a call-to-action (CTA) in marketing materials? To incourage customer interaction To encourage a specific action from the audience To increase customer engagement To confuse the audience None 8. Which of the following is a digital marketing channel? Social media Billboards Print advertisements Television None 9. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Price bundling Market penetration Cost-plus pricing Market skimming None 10. What is the role of public relations in marketing activities? Conducting product demonstrations Monitoring competitor prices Managing relationships with the media and the public Setting advertising budgets None 11. Which of the following is an example of a promotional activity? Analyzing sales data Pricing a product Conducting customer surveys Creating a social media campaign None 12. What is the purpose of conducting competitor analysis in marketing? To eliminate competition from the market To increase customer satisfaction To ignore market trends and customer needs To identify strengths and weaknesses of competitors None 13. What is the goal of branding in marketing? To decrease customer loyalty To differentiate a product or service from competitors To eliminate competition To increase production costs None 14. Which of the following is an example of direct marketing? Hosting a trade show Conducting market research Sending promotional emails Displaying billboards None 15. What is the goal of a marketing supervisor when conducting market research? To eliminate competitors from the market To identify customer needs and preferences To increase production costs To decrease customer satisfaction None Time's upTime is Up!