S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the purpose of conducting a SWOT analysis in marketing? To reduce customer satisfaction To identify strengths, weaknesses, opportunities, and threats To focus only on internal factors To ignore market trends and competitors None 2. Which of the following is an example of direct marketing? Sending promotional emails Conducting market research Hosting a trade show Displaying billboards None 3. What is the main objective of a marketing campaign? To increase production To eliminate competition To increase customer satisfaction To achieve specific marketing goals and objectives None 4. What is the importance of customer relationship management (CRM) in marketing? To eliminate competitors from the market To enhance customer satisfaction and retention To ignor customer feedback and preferences To increase customer loyalty None 5. What is the goal of a marketing supervisor when conducting market research? To identify customer needs and preferences To eliminate competitors from the market To increase production costs To decrease customer satisfaction None 6. What is the role of public relations in marketing activities? Conducting product demonstrations Managing relationships with the media and the public Setting advertising budgets Monitoring competitor prices None 7. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Cost-plus pricing Price bundling Market penetration Market skimming None 8. Which of the following is a digital marketing channel? Print advertisements Social media Billboards Television None 9. What is the purpose of a call-to-action (CTA) in marketing materials? To incourage customer interaction To confuse the audience To encourage a specific action from the audience To increase customer engagement None 10. Which of the following is a characteristic of successful branding? Consistent messaging Low pricing Large product assortment High employee turnover None 11. What is the purpose of market segmentation in marketing? To focus on a specific target market To eliminate competition To increase the price of the product To target a broad audience None 12. What is the purpose of conducting competitor analysis in marketing? To eliminate competition from the market To ignore market trends and customer needs To identify strengths and weaknesses of competitors To increase customer satisfaction None 13. What is the goal of branding in marketing? To differentiate a product or service from competitors To eliminate competition To increase production costs To decrease customer loyalty None 14. Which of the following is an example of a promotional activity? Pricing a product Creating a social media campaign Conducting customer surveys Analyzing sales data None 15. Which marketing strategy focuses on selling existing products to existing customers? Market penetration Market development Diversification Product development None Time's upTime is Up!
