S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the purpose of conducting a SWOT analysis in marketing? To focus only on internal factors To identify strengths, weaknesses, opportunities, and threats To ignore market trends and competitors To reduce customer satisfaction None 2. What is the goal of a marketing supervisor when conducting market research? To identify customer needs and preferences To decrease customer satisfaction To eliminate competitors from the market To increase production costs None 3. What is the purpose of a call-to-action (CTA) in marketing materials? To encourage a specific action from the audience To incourage customer interaction To confuse the audience To increase customer engagement None 4. Which marketing strategy focuses on selling existing products to existing customers? Product development Diversification Market penetration Market development None 5. Which of the following is a digital marketing channel? Social media Print advertisements Billboards Television None 6. Which of the following is a characteristic of successful branding? High employee turnover Large product assortment Low pricing Consistent messaging None 7. Which of the following is an example of direct marketing? Sending promotional emails Hosting a trade show Conducting market research Displaying billboards None 8. What is the purpose of conducting competitor analysis in marketing? To eliminate competition from the market To increase customer satisfaction To identify strengths and weaknesses of competitors To ignore market trends and customer needs None 9. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Market penetration Cost-plus pricing Market skimming Price bundling None 10. What is the purpose of market segmentation in marketing? To focus on a specific target market To eliminate competition To target a broad audience To increase the price of the product None 11. What is the role of public relations in marketing activities? Conducting product demonstrations Setting advertising budgets Managing relationships with the media and the public Monitoring competitor prices None 12. What is the goal of branding in marketing? To eliminate competition To increase production costs To decrease customer loyalty To differentiate a product or service from competitors None 13. What is the importance of customer relationship management (CRM) in marketing? To ignor customer feedback and preferences To enhance customer satisfaction and retention To eliminate competitors from the market To increase customer loyalty None 14. What is the main objective of a marketing campaign? To achieve specific marketing goals and objectives To eliminate competition To increase customer satisfaction To increase production None 15. Which of the following is an example of a promotional activity? Creating a social media campaign Analyzing sales data Pricing a product Conducting customer surveys None Time's upTime is Up!
