S_S_Marketing SupervisorBy Admin / June 9, 2023 Welcome to your S_S_Marketing Supervisor 1. What is the purpose of market segmentation in marketing? To focus on a specific target market To increase the price of the product To eliminate competition To target a broad audience None 2. What is the goal of a marketing supervisor when conducting market research? To identify customer needs and preferences To decrease customer satisfaction To eliminate competitors from the market To increase production costs None 3. What is the main objective of a marketing campaign? To increase customer satisfaction To increase production To achieve specific marketing goals and objectives To eliminate competition None 4. What is the purpose of conducting a SWOT analysis in marketing? To focus only on internal factors To identify strengths, weaknesses, opportunities, and threats To reduce customer satisfaction To ignore market trends and competitors None 5. Which of the following is an example of a promotional activity? Analyzing sales data Creating a social media campaign Pricing a product Conducting customer surveys None 6. What is the importance of customer relationship management (CRM) in marketing? To eliminate competitors from the market To ignor customer feedback and preferences To increase customer loyalty To enhance customer satisfaction and retention None 7. Which pricing strategy involves setting a high initial price for a new product and gradually reducing it over time? Price bundling Market penetration Cost-plus pricing Market skimming None 8. Which of the following is a digital marketing channel? Social media Television Print advertisements Billboards None 9. Which of the following is an example of direct marketing? Hosting a trade show Displaying billboards Conducting market research Sending promotional emails None 10. Which marketing strategy focuses on selling existing products to existing customers? Diversification Market development Product development Market penetration None 11. What is the goal of branding in marketing? To eliminate competition To differentiate a product or service from competitors To increase production costs To decrease customer loyalty None 12. What is the purpose of conducting competitor analysis in marketing? To identify strengths and weaknesses of competitors To eliminate competition from the market To ignore market trends and customer needs To increase customer satisfaction None 13. What is the purpose of a call-to-action (CTA) in marketing materials? To confuse the audience To incourage customer interaction To encourage a specific action from the audience To increase customer engagement None 14. What is the role of public relations in marketing activities? Monitoring competitor prices Managing relationships with the media and the public Setting advertising budgets Conducting product demonstrations None 15. Which of the following is a characteristic of successful branding? Low pricing Large product assortment High employee turnover Consistent messaging None Time's upTime is Up!
